About Us
Timeless by Nature ✦ Crafted to be You
Jewellery that carries the mark of craftsmanship
Garima Zaaveri began with a simple frustration: beautiful traditional jewellery had become either unaffordable heirloom gold or disposable fashion metal, with nothing honest in between. We wanted pieces with the weight, the setting and the soul of heirloom jadau — made in sterling silver so they could actually be worn.
Every design starts as a pencil sketch, usually borrowed from something older — a temple frieze, a Mughal jali, a grandmother's nath. Our karigars then spend anywhere from three days to three weeks setting each piece by hand. Uncut moissanite polki is placed stone by stone; meenakari enamel is painted, fired and polished in layers.
The result is jewellery that behaves like an heirloom and prices like a purchase you can justify. That is what we mean by Timeless by Nature.
What We Stand For
The Karigar's Hand
Every piece is set by hand in our Noida atelier by karigars trained in the jadau and meenakari traditions. No casting shortcuts, no machine setting — the irregularities are the signature.
Honest Materials
We work only in 92.5 sterling silver with one-micron gold plating, moissanite polki and natural stones. Every piece is hallmarked and comes with a materials card.
Made to Be Kept
We build for the second wearer as much as the first. Free re-polishing and re-plating for life means the piece your daughter inherits still looks like the day you bought it.
150 K+
Community
2,500 +
Designs and Counting
9,400 +
Orders Delivered
Visit Our Experience Centre
Try the pieces on, meet the designer, and see the karigars at work. Appointments are one-on-one and last about an hour.
Handcrafted Heirloom
Timeless pieces handcrafted by master artisans — laboriously detailed and set entirely by hand, made to be passed on for generations.
Perfect for Travel
Destination wedding? We've got you covered — pieces that are easy to carry, effortless to style and honestly priced.
Occasionwear & Gifting
Make loved ones feel special with pieces perfect for celebrations. Drop a 'Special Packaging Request' and we'll take care of the rest.
Customization
Every piece in silver and gold can be customised. A one-on-one discussion with our head designer brings your dream piece to reality.